Product
- Product strategy, roadmap, user and competition research
- Conduct user interviews to identify problems, generate new ideas and possible solutions
- Work with business teams to prioritise customer requests for new features
- Refine requirements basis user research, and customer requests to write the product roadmap for both existing and future customers
- User experience and design sprints
- Work with design to ideate on user experiences
- Write user stories and create wireframes and mockups
- Validate new flows and design ideas with users
- Competition research
- Study competition, deconstruct their features and user experiences
- Stay on top of trends and new areas of competitive/ adjacent products for building long term roadmap
- Ideate with PMMs to refine positioning w.r.t competition
- Development cycle
- Work with designers to finalize UI/UX for owned features
- Work with engineers to build features and fix development bottlenecks
- Do a demo with relevant teams for early feedback
- Share previews with customers for their feedback, and regular updates with business teams
- Work with engineers and create a thorough test plan for new features and adjacent areas that would be affected
- Release and feedback
- Work with design team for UI review and incorporate any changes
- Work with the engineering, and business teams to plan release dates, launch features on time, with utmost quality
- Create release notes, videos, and screenshots for internal communication
- Conduct product spotlight sessions to educate team members about new releases every week
- Equip AMs & sales team to communicate benefits to existing and potential customers, and collect feedback
- Work with PMM and sales team to create user documentation, update training and onboarding material for internal teams, and provide inputs for marketing communication
- Add relevant metrics and create dashboards for feature usage
- Create a plan for feature improvements and update product roadmap
- Product strategy, roadmap, user research
- Find new areas based on customer interactions, working with partners, and observing trends in the domain
- Work with business teams to define broad feature areas for near term roadmap
- Work with different teams to identify bottlenecks and improve processes.
- Define the user experience flow for large feature groups
- Work with PMs and designers to identify areas of improving user experience
- Work with partners and expert outside to help in UX improvements
- Development cycle
- Work with senior engineering leaders to identify opportunities for improving development process and coordination between teams
- Do detailed customer interactions to identify issues and opportunities before extensive development
- Guide PMs to create feedback frameworks, and initiate activities for successful launches
- Release and feedback
- Orchestrate the roll-out of complex and interconnected product features
- Create a robust communication forum for discussions between business, engineering, and design team for continuous improvement of product quality and product usage
- Create a sense of excitement about new capabilities and improvements within the company and with customers
- Conduct online and offline sessions to ensure customers are aware of the features and use them the right way
- Spot patterns of poor or excellent usability from metrics
- Interact regularly with customers to understand how our products can be improved
Last modified 1yr ago