Common
We identified three areas that are common to every person in every department - Knowledge, Process, and Team. These align well with our Prime Directives. We considered some more areas like Strategy but skipped them to keep things simple.

Knowledge

Basic

  • Be familiar with our product capabilities, new features, and changes
  • Get to know competing offerings, both direct and indirect
  • Be aware of industry trends through reading and expert interactions
  • Learn different customer use-cases and success stories

Intermediate

  • Regularly interact with other teams to know upcoming product and process changes
  • Participate in customer conversations to improve understanding of their needs, vocabulary, and decision-making criteria
  • Interact with peers from other companies to learn how they work and challenges they face

Advanced

  • Bring in industry veterans and experts to increase your and the team's knowledge of products, competitors, and industry
  • Regularly benchmark our products against competitors to keep us competitive
  • Be known as an industry expert in a few areas

Process

Basic

  • Follow the processes laid out by your team
  • Share feedback to improve the processes in your team
  • Be open to feedback and seek it out from your team
  • Be clear about the goals and success metrics before you start anything

Intermediate

  • Train the team to follow the process
  • Regularly share feedback within the team to help them improve how they work
  • Conduct regular introspection to seek feedback from the rest of the team
  • Set clear goals and success metrics for every project by discussing with other teams and customers

Advanced

  • Identify bottlenecks in productivity
  • Design processes to remove these bottlenecks
  • Find ways to improve inter-team collaboration
  • Regularly measure and improve processes across teams

Team

Basic

  • Be a positive, enthusiastic teammate
  • Show ownership of areas you have picked up and deliver
  • Communicate regularly and often, especially with bad news
  • Share feedback and course corrections if you think we are in the wrong direction

Intermediate

  • Set high expectations from teammates
  • Be a positive role model who inspires their team
  • Participate in the hiring process and ensure we build a great team
  • Mentor junior teammates and ensure they are successful
  • Resolve conflicts within the team

Advanced

  • Set challenging goals for teams that push them to work better
  • Build a mindset in the team of teamwork, customer orientation, excellence, and focus
  • Create awareness about our culture, work, and benefits to build a strong talent pipeline
  • Help individual teammates create a strong brand for themselves
  • Ensure teams are happy, motivated, and productive